One True Price



How does our One True Price make car buying better?

At Fairfield Subaru we give you our best price on every vehicle, every day. You get our bottom-line One True Price without having to haggle or play any of the games that traditional dealers are accustomed to. Here at Fairfield Subaru we have been able to increase sales and customer satisfaction scores by introducing our One True Price approach. We believe that it has been the key to our truly exceptional service. Some of the advantages to this approach are:

  • Save Money- To be successful with One True Price, you have to be willing to offer a very low price up front, otherwise your competition just undercuts you.  We have increased sales due to our willingness to give you a great price up front.
  • No Worry- Stop worrying that your neighbor got a better deal than you, and stops worrying that you'll miss a "SALE". Everyone pays the same low price at Fairfield Subaru, every day.
  • No Games- We don't have fake "Sales" every month. Have you ever noticed how many dealers make the claim every month that "Now is the best month to buy!"?  If they make that claim 12 months a year, aren't they wrong for 11?
  • Build Trust- We want to have you as a customer for life, not just sell you one vehicle.  Therefore, it's critical to start the relationship off right, and we feel that giving you an upfront, enjoyable buying experience greatly increases the likelihood that you will return for your service needs, as well as your next vehicle purchase.

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Fairfield Subaru

2525 Martin Road
Directions Fairfield, CA 94534

  • Call or Text Sales: (707) 639-9073


  • Monday 09:00am - 08:00pm
  • Tuesday 09:00am - 08:00pm
  • Wednesday 09:00am - 08:00pm
  • Thursday 09:00am - 08:00pm
  • Friday 09:00am - 08:00pm
  • Saturday 09:00am - 08:00pm
  • Sunday 10:00am - 07:00pm